Product Sequences
Build one sequence across every channel a lead answers on. It sends from your own mailboxes, LinkedIn accounts and numbers, on the schedule you set, and stops the moment someone replies.
Quick question, {{first_name}}
Connection request with a note
Hi {{first_name}}, following up on my email
Re: Quick question, same thread
Email in one place, LinkedIn in another, texts in a third, and nothing knows what the others did.
The lead replied on LinkedIn, and the email step went out anyway.
One inbox takes all the volume while the others sit idle.
Mix email, LinkedIn visits, invites and messages, and text steps in a single flow, with waits in days or business days.
Text
Timing
Email goes out from your Google Workspace mailboxes, follow-ups stay in the same thread, and LinkedIn steps run from your connected accounts.
Quick question, Priya
Hi Priya, saw Northlane is growing the sales team. Worth a quick look at how others keep follow-ups on track?
Not the right time? Unsubscribe in one click.
Send on the days and hours you choose, in the campaign's time zone. Sends spread to the least-used mailbox, number or LinkedIn account.
Sending window
Mon to Fri, 9:00 to 17:00
In each lead's own time zone
4 minutes between sends
Mailboxes, last 24 hours
The next send goes to the least-used mailbox. Each lead keeps the sender that first reached it.
A condition step reads the lead's row when it runs. If a column has a value, is empty, equals or contains something, the lead goes one way; otherwise another. Text the ones with a mobile, message the rest on LinkedIn.
Then
Text from your number
Otherwise
LinkedIn message
Read from the lead's row when the step runs.
Turn on job-change watch and Duckrow re-checks the LinkedIn profiles of everyone still in the campaign every ten days. When someone's title changes, their sequence pauses and your team gets a notice. You can send a congratulations text from the number that already knows them.
Right now
All 6 campaigns are sending. One mailbox paused itself after bounces, and 12 replies are waiting, the oldest for 5 hours.
Turn on review for an email step and each message waits in a Needs review list until someone previews it, sends it or skips it. Any reply, by email, LinkedIn or text, ends that lead's sequence.
Quick question, Priya
Hi Priya, saw Northlane is growing the sales team. Worth a quick look at how others keep follow-ups on track?
Not the right time? Unsubscribe in one click.
Draft every email, text and LinkedIn message from a sample row of your table, with an instruction in your own words.
Subject: Quick question, {{first_name}}
Hi {{first_name|there}}, saw {{company}} is hiring two account executives. When the team grows, follow-ups usually slip. Worth a quick look at how others keep them on track?
Written from a sample row of your table. Preview shows exactly what Gmail will send.
Each one starts with a small slip in a sequence. Here's where each comes from, and what Duckrow does so you don't get it.
Hi {first_name} to you too.
What happened
Sam's first name was missing from your list, and the email went out anyway.
In Duckrow
A message with an empty field never sends. Sam's email waits until the name is filled in, or uses the fallback you set, like “there”.
I already said yes. Yesterday.
What happened
Sam answered your text on Thursday. On Friday morning, the next email in the sequence went out on schedule.
In Duckrow
A reply on any channel stops that lead's next steps, whether it comes by email, LinkedIn or text. Sam's yes waits at the top of your inbox, marked interested.
Who is this?
What happened
Your first text came from one number and the follow-up from another, so it reached Sam as a stranger in a new thread.
In Duckrow
Sticky SMS keeps each lead on the number that first texted them, even when you text from ten numbers. Every follow-up, automated or by hand, comes from that number, and every conversation stays in one inbox.
“Our messaging is compliant, remains in one place, and helps us keep our follow ups straightforward.”
Tim FoxOwner, Ideal Billing Service$70,000+in new revenue in six months
100,000+texts, each provider on the number that first texted them
Read the storyGoogle Workspace and Microsoft 365 (Outlook) mailboxes on your company domain. Personal @gmail.com and @outlook.com addresses aren't supported.
The whole sequence stops for that lead, on every channel, and the reply lands in your inbox.
Yes, for leads who have agreed to hear from you. Each lead stays on one number with Sticky SMS.
Push rows from a table into the campaign, check the leads, and press Launch. Duckrow checks every channel has a sender first.
